Ego Airways: a new Italian airlines company
Added on Mon December 14th, 2020
Ego Airways is the new Italian airlines company and it will start flying in 2021. The model of Ego Airways is based on the experience of the American low-cost JetBlue, which has invented a new class of travel completely overturning the market. However, Ego Airways is not a low-cost airlines.
The passenger is at the centre of the exclusive and inclusive experience. There will be three travel classes: the Private, in the first rows with ample space for the passenger, the Lounge, a middle ground with just as much legroom, and the “Just go”. To these classes, you can also add all the extra services for a fee. There will be many personalized services that can be chosen during the web booking, from fast track to trolley delivery on board.
The idea of this Made in Italy company is also to promote Italy: on the airplane you will local products in order to spread the Italian spirit into an international level.
At the time of departure, Ego will fly only in Italy. The bases will initially be in Florence, Forlì and Catania, but in the future the routes will also be foreign. The initial objective will be to develop a network that will connect the strategic Italian cities, arriving then to strengthen the network to and from Milan Malpensa.
Ego will also be a “green” airline and the goal is to improve all the good practices to reduce the environmental impact of its flights. The packaging of the food and beverage served on the cabin will be biodegradable and compostable. The decision to be as plastic free as possible is accompanied by a careful selection of suppliers able to guarantee recycling and separate collection of waste on board. Finally, in the even more long-term vision, there is even the goal of being able to reinvest in renewable energy to reduce CO2 emissions to zero.
Read the entire Italian article on Sì Viaggia Blog
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